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building nonprofit's online brand

Build Your Nonprofit’s Online Brand – A Success Guide

Image source: Pixabay Branding can mean different things to different organizations. And that’s alright. Because there is no right or wrong answer. If at all, there is only a direct and indirect approach. For some, branding means having a nice logo, a slogan or cool accessories ‌they sell on their online store. For other organizations, …

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Lessons on social media fundraising

4 Lessons on Social Media Fundraising From Successful Nonprofits

Image source: Pixabay Social media is a powerful tool for nonprofits to engage with supporters and create online communities, but it can be challenging to turn that engagement into fundraising results! When you’re managing organic reach, understanding the changing algorithms, and deciding on social media strategy with multiple stakeholders, it can be difficult to maintain …

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AI

How Artificial Intelligence (AI) Fits Your Nonprofit’s Mission and Goals

Image source: Pixabay Artificial intelligence (AI) is an emerging technology that nonprofits should consider exploring and investing for the future. AI can help streamline processes and save time, especially where data is concerned. There is also the aspect of AI for fundraising that can help your nonprofit raise more money to support its mission. Your …

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Social Media Icons

How to Choose the Right Social Media Platform for Your Nonprofit?

Image source: Pixabay Anyone who has worked with Nonprofits on digital networking sites understands that there are equal obstacles and benefits. Limited staff and workers commonly operate groups, which have limited assets and finances. And, with online presence dwindling in favour of ad revenue, social media can appear to be a doomed endeavour. However, there …

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Mobile phones with social media icons shwoing increased engagement

Increased Engagement on Social Media: First, The First Circle Please!

Image source: Pixabay Get your checklist sorted to achieve increased engagement.  Fundraising events Campaign promotions Branding or awareness  Whatever your nonprofit’s social media goals, the answer is right at your arm’s length. Your first circle audience on social channels can help you reach a wider donor pool if you leverage them properly using apt content …

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Millennial donors holding up copyspace placard thought bubbles with social media icons

How to Build Relationships with Gen Z and Millennial Donors on Social Media (6 Tips!)

Image source: Unsplash When compared to older generations, Gen Z and Millennial donors have different meanings in giving back to a charity. They are more eager to be involved in specific projects or initiatives rather than make an annual contribution. Younger donors want to see the impact of their donation, and they rely on social …

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People discussing strategy in a group meeting environment

Take it on Social: Leveraging Your Nonprofit’s Internal Communication

Image source: Unsplash As easy as it may seem, getting success on social media needs a carefully crafted plan. One part of this complex puzzle is creating high-quality content that is varied and gives the audience a complete picture of what your organization stands for. But besides all those videos, tweets and posts that focus …

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Nonprofit Digital Marketing Tips

How to Adapt to the Growing Nonprofit Digital Marketing Sector (Part 2)

Image Source: Unsplash Has your nonprofit shifted its marketing and fundraising goals from traditional approaches to digital platforms? If so, then you are on the right track because nonprofit digital marketing can take your organization to the next level. From tracking marketing results with the right metrics and measuring the ROI with data analytics to …

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Nonprofit Digital Marketing tools

How to Adapt to the Growing Nonprofit Digital Marketing Sector (Part 1)

Image source: Unsplash Think nonprofit social media marketing and nonprofit digital marketing mean the same thing? Well, social media is one bit of your entire nonprofit digital marketing game plan, starting from the most crucial asset – your nonprofit website. But even though it may seem like one piece of the puzzle, it is necessary …

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person using social media on a desktop and a phone

Click, Click: Your Checklist to Clickable Content on Social Media

Image source: Unsplash We all agree that quality posts and good content drive social media. But unfortunately, several organizations face a so-called content block when it comes to maintaining a social media calendar. Of course, there are several things you can push across the door, but none of it will matter if your donors do …

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